Active Audience: A New Materialistic Interpretation of a Key Concept of Cultural Studies

Huimin Jin

Published by transcript Verlag 2012

Active Audience

A New Materialistic Interpretation of a Key Concept of Cultural Studies

Huimin Jin

Volume 41 in the series Cultural Studies

https://doi.org/10.1515/transcript.9783839418963

Overview
Contents

About this book

Despite a number of retrospective works on cultural studies, to date no other book dedicates itself to the historical and theoretical examination of British cultural studies' engagement with the »active audience theory« of the Birmingham School and its legacies.
However, this book is no mere reconstruction of active audience theory as Huimin Jin develops new theoretical insights initially through a critical review of Stuart Hall's classical model of »encoding/decoding« and close readings of David Morley's groundbreaking ethnographic audience studies. Questioning the discourse model of the active audience proposed by Hall and Morley, Jin elaborates a new materialistic concept of audiences for the twenty-first century.

Author / Editor information

Huimin Jin (PhD) is 211 Chair Professor of Cultural Theory & Aesthetics at Shanghai International Studies University, Shanghai, and Professor of Literary Theory at the Chinese Academy of Social Sciences, Beijing, China. His publications, among others, include »Post-Confucian Turn« (2008), »Consequences of New Media: A Critical Theory Concerning the End of Literature« (2005), »Postmodernity and Dialectical Hermeneutics« (2002), »Beyond the Will: A Study of Arthur Schopenhauer's Philosophy and Aesthetics« (1999 & 2007), and »Anti-Metaphysics and Contemporary Aesthetics« (1997). He is Editor of the journal »Differences« (Kaifeng: Henan University Press, 2002).

Reviews

»Jin bietet einen sehr interessanten Ansatz, mit dem das Konzept des aktiven Publikums eine neue Facette erhält.«
Lothar Mikos, tv diskurs, 17/4 (2013)

Reviewed in:

GMK-Newsletter, 2 (2013)

Supplementary Materials

Leseprobe

Topics

Frontmatter Publicly Available Download PDF	1
Contents Publicly Available Download PDF	5
Foreword Rainer Winter Requires Authentication Unlicensed Licensed Download PDF	7
Acknowledgements Requires Authentication Unlicensed Licensed Download PDF	11
Preface Requires Authentication Unlicensed Licensed Download PDF	13
Introduction Requires Authentication Unlicensed Licensed Download PDF	23
Chapter One. The Audience as Discursive Subject Requires Authentication Unlicensed Licensed Download PDF	29
Chapter Two. Struggling out of the Iron House of Discourse Requires Authentication Unlicensed Licensed Download PDF	45
Chapter Three. Towards a New Materialistic Conception of Audiences Requires Authentication Unlicensed Licensed Download PDF	79
Coda: Chinese Examples Requires Authentication Unlicensed Licensed Download PDF	115
Appendix 1. Towards Global Dialogism Transcending ‘Cultural Imperialism’ and Its Critics Requires Authentication Unlicensed Licensed Download PDF	119
Appendix 2. British Cultural Studies, Active Audiences and the Status of Cultural Theory An Interview with Professor David Morley Requires Authentication Unlicensed Licensed Download PDF	145
About the Author Requires Authentication Unlicensed Licensed Download PDF	173
Index Requires Authentication Unlicensed Licensed Download PDF	175

(Deutsch)

Language: English
Publisher: transcript Verlag
Edition: 1. Aufl.
Audience: Professional and scholarly;
Pages
- Main content: 180
Keywords: Media Theory; Discourse; Everyday Life; Stuart Hall; David Morley; Culture; Media; Media Aesthetics; Cultural Theory

eBook

Published: March 27, 2014
ISBN: 9783839418963